Demand Generation Specialist
We are job search and career and salary growth experts Our lead generation markets work to pull lists in Sales Navigator and run lead generation for clients to find new job opportunities that have not yet been posted.
Bachelor's Degree, 5+ years of work experience in marketing and lead generation is preferred.
Career5 started from the basic idea that if we're accessing our top strengths and drives at work, then we often bring more energy, value, and growth to it. Our methodology is built for current and future leaders who want to make a positive impact in their work. Our company culture is driven around the concept of professionally developing employees to grow to be the best version of themselves.
Desired Skills, Traits, Abilities, & Qualifications
•The person should have hands-on and managerial experience owning Demand Generation and be proficient at working with various forms of marketing automation
•Experience working with all levels within an organization
•Excellent written and verbal communication and presentation skills
•Ability to work on numerous projects and meet deadlines in a dynamic multi-location environment, while maintaining a team-oriented approach
•Specific vision abilities required by this job include close vision (working on a computer, etc.)
•Frequent sitting and/or standing
This person will own the overall Demand Generation strategy for their segments and will work cross-functionally to design, execute, and optimize demand gen programs for clients to find jobs.
•You will be working in a fast-paced environment managing multiple projects and stakeholders from different departments at once
•Create, guide, and manage inbound campaigns across digital channels and stakeholders including webinars, email, nurture, digital advertising, direct mail, and more
•Work closely with Marketing Operations on testing/optimization of marketing automation platform (Marketo)
•Analyze campaign results in detail, draw insights, and make data-driven adjustments to optimize for engagement, pipeline creation, pipeline influence, and ROI
•Identify new opportunities to reach new clients, including new formats and delivery mechanisms